Freelance Marketing
Consultant Service
Does your business need a marketing function in order to scale up and grow, but you do not feel like you can afford to employ in-house marketing specialists?
Would you like to enter international markets, but have limited or no experience with other countries, and cultures and you don’t speak foreign languages?
Or perhaps, your existing marketing department needs an addition for some extra support on a temporary and flexible basis?
Mr Coach offers integrated, comprehensive, all-round marketing consulting, not just the execution of a single (digital) marketing campaign. It is to ensure a holistic, coherent, and cohesive approach utilizing a suitable marketing mix for long-term sustainable and genuine outcomes and to meet your long-term goals. Unlike many short-sighted, patchy alternatives aimed predominantly at putting out fires or at most giving some short-term artificial results without a clear idea, structure, and direction, we place a strong emphasis on developing the strategy first and the right marketing tools needed to execute the next step – a marketing plan.
Mr Coach’s approach is to dive into your organisation, to understand your current business and its metrics, customers, positioning, and competitive landscape, and determine how best to help you achieve your goals by translating business objectives and customer requirements into a clear marketing direction. To find out more about our approach to work, visit our Testimonials page, or contact us for more information.
We can help you with:
- Marketing strategy
- Marketing communications and content strategy
- Marketing plans and budgets
- Project and product management
- Product marketing
- Identity and brand management
- Marketing audit and performance analysis
- Market research and analyses
- Segmentation and competitive landscape analysis
- Cultural consultancy and marketing transcreation
- Marketing copywriting and translations
- Managing external suppliers for your marketing function
- Training initiatives
- Sales enablement materials such as product or competitor comparison, ‘How-to-sell documents’, brochures, and leaflets
The comprehensive list of industries we have experience includes, but is not limited to areas such as IT services and software, manufacturing, technology, mechanical, HVAC, energy operators, power and utilities, industrial applications, infrastructure and facilities management, packaging, metal, transport, automotive, tourism and hospitality, education sector, language services and business consulting.
Unique Mix of Experience and Academics
Mr Coach is a seasoned freelance marketing consultant with experience working in a wide range of businesses, products, services, and industries from start-ups to corporate environments. We are familiar with both B2B and B2C, private and public sectors, no matter whether it is a local or a global context. Thanks to a solid engineering and scientific background, Mr Coach’s particular expertise lies in the ability to translate complex, technical features into clear and meaningful benefits, even for non-technical audiences.
Mr Coach has over 20 years of experience in various marketing roles including at a management level such as International Marketing and Communications Consultant, Product Marketing and MarComm Manager, European Marketing Projects Co-ordinator or Marketing and Business Development Executive as well as Chief Marketing Officer at his own business. Our particular strength lies in achieving synergies and cost savings when managing the marketing budget. Mr Coach has significant, hands-on experience building up a cost-effective marketing function with a global reach from scratch and managing a team of carefully selected external suppliers on a flexible, project basis and at a fraction of the cost of an in-house, full-scale marketing department.
Get in touch to unleash new opportunities with an experienced, senior marketing manager to hire as a fractional CMO without the burden of costly overheads.
